CLINT AND ADAM STOP IN TO DISCUSS ALL THINGS BALLISTIC ADVANTAGE. Adam in the founder of Ballistic Advantage and one of the quiet behind the scenes guys of the industry. I loved having his perspective on the industry.
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Clint & Adam from Ballistic Advantage
Adam Wainio and Clint Hanson of Ballistic Advantage chat with John Bartolo about how they started their business as manufacturers of high-end rifle barrels and other firearm components. They have an interesting conversation about brand building, marketing, manufacturing and diversification. They also talk about the current shortage of ammo and the dangerous game played by the manufacturers.
John thanks you for listening, and encourages you to share with your network. John requests you to leave a review in any of the platforms where the podcasts are available.
0:59—John starts the show by thanking his sponsors. He welcomes Clint and Adam from Ballistic Advantage to the show. Ballistic Advantage is a manufacturer of high-end rifle barrels and other firearm components.
2:05—John asks Adam how he started Ballistic Advantage. Adam recalls how he started manufacturing in his garage and how he met Clint. Together they have built the business to 230 employees.
11:30—Adam reflects on how his company tided over the pandemic year.
14:20—John asks “corporate” Clint why he chose Adam to go into business with.
23:20--John asks about building the “brand” Ballistic Advantage.
28:32—John talks about the ammo shortage and how the manufacturers are driving up the price of ammunition. He feels that this game that the manufacturers are playing is a very dangerous one.
35:23—John asks about what needs to happen in marketing. Adam feels that the need to market the ‘why’ and the ‘how’ is very important.
45:19—Adam talks about the need to diversify in more platforms keeping in mind their core competencies. Clint feels the need to continue to be relevant without losing touch with their root knowledge.
51:50—John appreciates Adam and Clint and thanks them for coming on the show.
55:13—John thanks the sponsors before ending the show.
5:06-- “There is an element of having some irrational belief in something that I think is a core part of most entrepreneurs…I always saw the potential. It made sense to move the next step forward.” Adam
11:30-- “Our big thing was how do we protect the entity going forward to ensure that everybody can come to work tomorrow.” Adam
12:13-- “When you are growing as fast as we have, you are constantly breaking what you’ve built, and then you have to constantly requalify for your job. The expectations and demands on your talent are changing. Do you have the talent to keep up with those changes?” Adam
20:03-- “A realistic knowledge or understanding of what you actually need, not just accuracy but functionality and consistency of being able to depend on that barrel in that riffle.” Clint
20:20-- “The barrel is the heart and soul of the weapon.” Clint
39:25-- “When you are putting a strategy together, it has to be true to who you are.” John Bartolo